Graphic design is the art of visually communicating ideas and messages through the use of typography, imagery, colors, and layout. It involves creating visual content for various media, such as logos, brochures, websites, social media, and advertisements. Graphic designers use creativity and design principles to produce appealing visuals that effectively convey a brand's message or purpose. Whether for print or digital platforms, graphic design plays a key role in shaping a brand's identity, engaging audiences, and enhancing user experience. It combines both aesthetic appeal and functionality to create memorable and impactful visual content.